Olivieri Pasta Commercial Animation

Not every corporate video needs to be live action. Here’s an animated commercial with cute characters from Olivieri.

For the most part, video productions need to be local, for obvious reasons. One of the great things about animation is that it can be done for any client, any where. They don’t need to be local to the Philadelphia region for their productions.

Olivieri Pasta recently held a crowd sourcing contest via Poptent.net for their brand of pastas. Olivieri features a product for every day of the week. Olivieri Pasta had asked for an animation for their video production to promote Ravioli, a female pasta lady to be Monday’s soulmate. Eventually the other days of the week will get their own pasta lady friends too. This is my entry which received an honorable mention.

For this particular animation, I used Anime Studio Pro. While traditionally a lot of people use After Effects and Cinema 4D for animated pieces, I do love and recommend Anime Studio Pro. It does a lot of things much more efficiently than After Effects. Although the two programs shouldn’t be directly compared. Rigging characters for animation with bones and lip synching are just a few of the things Anime Studio Pro does well over the competition. It’s a great tool for any filmmaker or studio to add an extra punch to their video production.

Anime Studio Pro 10 features efficient animation tools such as bone rigging, and lip synch automation.
Anime Studio Pro 10 features efficient animation tools such as bone rigging, and lip synch automation.
 
Thanks again for reading Psynema.

Gary Hanna
Psynema: Philadelphia Video Production – Corporate, Commercial, Animation, and Screenwriting  

2 Comments

  1. ASP11 hopefully will have a counter punch to Adobe Character Animator. 🙂

  2. Very nice animation, Gary …!
    Excellent drawing and colors.
    The voices were great.

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